CAT BURNS | EVIAN

Brand Partnerships

RCA’s Queen Cat Burns, has had quite a feat! Most recently, partnering up with evian x MATE’s e-bike sustainability campaign, Cat really is showing no signs of slowing down!

In celebration of Earth Day 2022, evian partnered up with Danish lifestyle brand, MATE, on a limited-edition e-bike, aiming to encourage younger generations to swap ‘gas guzzling car journeys’ to exploring more sustainable ways to travel. Aligned in their efforts to act more sustainably, evian called on Cat as the UK ambassador for this campaign, which saw the star ride around the city in style on an iconic pink bike. In a feature with media title, Hypebeast, Cat reflects on her own journey into sustainable living as a music artist and talks about the conscious changes she’s made to her travel, merchandise and fashion decisions, which all enable her to reduce her carbon footprint whilst inspiring others to do the same. 

‘Sustainability is about making small lifestyle changes that lead to bigger impact… I try to be aware of the brands I support and their attitude towards sustainability. I’m also conscious of how I commute to try and be as sustainable as possible when traveling.’

Watch Cat ride around the city and read her full interview with Hypebeast here.