Hugo LOUDER | MØ

Brand Partnerships

Earlier this year, RCA’s avant-garde artist made her long-awaited return with her exhilarating single ‘Live To Survive’. The comeback was welcomed from all avenues of pop culture, and to intensify the excitement surrounding her forthcoming third studio album, the Danish popstar was invited by fashion brand Hugo to partake in their HUGO Louder live series. Renowned for her dynamic stage presence, MØ delivered a showstopping rendition of the single for her episode in the series, with the performance video shared across Hugo’s Instagram channel to an online audience of over 1.8M followers. In addition to the performance piece, MØ also sat down for an exclusive BTS interview where she shared inspiring tales about her own journey as an artist, as well as encouraging fans to ‘rise again, heal, and come back’.